Growth infrastructure
engineered for scale
Incenta powers referral programs, gamification, and reward economies from a single API platform. Track, validate, and reward — across every touchpoint.
Used by modern SaaS, AI, and commerce teams
Trusted by 500+ scaling teams · Backed by leading investors
The problem
Referral & incentive programs fail for three reasons
Attribution drift
Untracked referrals increase as manual ops grow.
Manual tracking breaks at scale
Spreadsheets and homegrown scripts fall apart once you pass 100 advocates. Attribution gaps silently bleed revenue.
Fraud exposure
Suspicious referrals spike without automated checks.
Fraud eats 30% of referral budgets
Self-referrals, bot farms, and duplicate accounts drain your rewards pool before real users see a cent.
Data fragmentation
Cross-tool reporting delays growth decisions.
Disconnected tools, zero visibility
Payouts in one system, analytics in another, fraud checks nowhere. You can't optimise what you can't measure.
The solution — how it works
One API for all your referral & incentive intelligence
Your brand sends a referral or incentive event. Incenta validates it through seven fraud-prevention layers and returns an approval with payout — all in a single API call.
Your Brands
Our Technologies
Features
Everything you need to run referrals & incentives at scale
Secure, instant access to the referral, incentive, and reward infrastructure your business needs — from day one.
Advanced Fraud Prevention
Device fingerprinting, bot detection, and automated fraud prevention powered by ML.
Multi-App Isolation
Independent API keys and analytics for multiple products or staging environments.
Two-Sided Rewards
Incentivize both the advocate and the referred friend with custom logic for any event.
White-Glove Support
Dedicated account managers handle custom reward logic, API orchestration, and growth strategy.
Live Performance Tracking
Watch your viral coefficient evolve in real-time with pixel-perfect accuracy across every touchpoint.
Multi-Touch Attribution
Every referral event is traced back to its original source — no dark channels, no blind spots.
Latency Under 50ms
Attribution events are processed, scored, and visible in under 50ms end-to-end.
Conversion Funnel
See exactly where drop-off happens — click, signup, purchase — and optimize each stage.
Scale
Built for sustained referral throughput with stable attribution and payout operations.
Referral Velocity
Track how fast your referral network grows. Measure cycle time from invite to conversion.
Uptime SLA
API response time
Referral & incentive events processed
Testimonials
Why teams win with Incenta
“Incenta's API-first approach let us launch our referral program in days, not weeks.”
Arjun Sharma
CTO, SaaS Unicorn
“The anti-fraud features are best-in-class. Our team sleeps better at night.”
Priya Thapa
Head of Growth, Fintech
“We scaled to 100k users with zero referral abuse. Highly recommend.”
Milan Rai
CEO, Marketplace
“Dedicated support made integration a breeze. Worth every penny.”
Sita Basnet
VP Engineering, HealthTech
“Real-time analytics changed how we think about referral ROI entirely.”
Bikash Acharya
Growth Lead, Fintech
“Incenta's API-first approach let us launch our referral program in days, not weeks.”
Arjun Sharma
CTO, SaaS Unicorn
“The anti-fraud features are best-in-class. Our team sleeps better at night.”
Priya Thapa
Head of Growth, Fintech
“We scaled to 100k users with zero referral abuse. Highly recommend.”
Milan Rai
CEO, Marketplace
“Dedicated support made integration a breeze. Worth every penny.”
Sita Basnet
VP Engineering, HealthTech
“Real-time analytics changed how we think about referral ROI entirely.”
Bikash Acharya
Growth Lead, Fintech
“Multi-currency support was the killer feature for our SEA expansion.”
Anish Joshi
PM, eCommerce Platform
“The webhook system is robust. We pipe referral events into our data warehouse seamlessly.”
Ravi Poudel
Data Engineer, EdTech
“Went from zero to 5,000 referrals in our first month. The ROI speaks for itself.”
Deepa Koirala
Marketing Director, B2B SaaS
“The fraud detection caught patterns we never would have spotted manually.”
Kiran Bhandari
Security Lead, Banking
“Clean API, great docs, responsive support — the full package.”
Nisha Gurung
Full Stack Dev, Startup
“Multi-currency support was the killer feature for our SEA expansion.”
Anish Joshi
PM, eCommerce Platform
“The webhook system is robust. We pipe referral events into our data warehouse seamlessly.”
Ravi Poudel
Data Engineer, EdTech
“Went from zero to 5,000 referrals in our first month. The ROI speaks for itself.”
Deepa Koirala
Marketing Director, B2B SaaS
“The fraud detection caught patterns we never would have spotted manually.”
Kiran Bhandari
Security Lead, Banking
“Clean API, great docs, responsive support — the full package.”
Nisha Gurung
Full Stack Dev, Startup
Developer first
API-driven referral & incentive infrastructure
Build custom referral and incentive experiences with REST APIs, webhooks, and native SDKs. Ship in hours, not sprints.
Dedicated integration support
Your account manager handles complex mapping.
Comprehensive docs
Guides, API reference, and copy-paste examples.
Pricing
Pricing that scales with your referral & incentive engine
Transparent tiers. No hidden platform fees.
FAQ
Common questions
Everything you need to know before integrating.
How do Webhooks work?
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We send POST requests to your registered endpoint whenever a referral event occurs. You can verify payloads using the secret HMAC-SHA256 signature provided in your app settings.
Can I use multiple API keys?
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Yes. Create independent applications with their own unique API keys and webhooks — perfect for managing staging and production environments.
Do you support custom rewards?
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Absolutely. Use our 'External Payout' hook to trigger internal reward mechanisms like account credits, physical gifts, or NFT-styled badges.
How does device fingerprinting work?
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We analyze multiple browser and hardware data points to create a unique identifier, preventing fraudulent signups even when attackers use VPNs or clear their cookies.
What happens if I exceed my plan limits?
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We'll notify you before you hit your cap and help you upgrade seamlessly. There are no surprise charges — you only pay for what you commit to.
Is there an SLA for uptime?
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Enterprise plans include a 99.9% uptime SLA. All plans benefit from our multi-region infrastructure with automatic failover.
Ready to turn users into your best sales channel?
Join 500+ teams using Incenta to automate referrals and incentives, prevent fraud, and drive organic growth from day one.